Title: Annual Research Week / 2018
Medium: Print / Digital
Institution: Utah State University / Logan

Responsible for the event branding of the annual Research Week, the Office of Research commemorates the exceptional work of USU faculty, graduate students, and undergraduates. The highlight of this event was designing a 20 ft. hanging banner in the main atrium.

The strategy behind the brand was to diversify the posters and graphics to attract different audiences. We used a natural ink blob (visual arts), humorous quotes (english and humanities), glitch graphics (computer science + technology) and abstract symbols (sciences). The final result was something unique that gained some attention on campus.